|
|
陳乃華 助理教授
|
|
著作
|
|
1. Nai-Hua Chen, Sheng-Hung Chen, Chang-Cheng Chang Chien, Tsorng-Chyi Hwang, “Evaluating Value-at-Risk for Commercial Banks by Copulas Approach: Integrating Risk Model with Exchange Rate and Interest Rate”, The 7th International Conference of the Japan Economic Policy Association, Doshisha University, Kyoto, JAPAN December 6-7, 2008.
2. Nai-Hua Chen, Ching-Tong Wu , Shu-Jin Chiu, Chuang Tu and Hsiao-Lih Jen,”Approach of Fuzzy Quality Function Deployment in Service Quality” , 2008年科技與管理學術研討會, October 2, 2008.
3. Hui-Cheng Wang , Nai-Hua Chen, Ching-Lung Lu , Tsorng-Chyi Hwang , “Tourism Demand and Exchange Rates in Asian Countries: New Evidence from Copulas Approach”, Third 2008 International Conference on Convergence and Hybrid Information Technology (ICCIT 2008), Busan , South Korea, November 11-13, 2008.
4. Nai-Hua Chen, Shu-Jin Chiu, Ching-Tong Wu and Chuang Tu, ”Market segmentation of customers' satisfaction and their willingness to pay for the cable TV industry of the Chang-Hua area in Taiwan”, 2008 joint statistical meeting. Denver Colorado, USA. August 03-07, 2008.
5. 陳乃華,李亦君,許兆惠,”蘭園公司全球經營與挑戰─台大蘭園”, 2008中區管理個案競賽暨研討會,東海大學,May 10~11, 2008.
6. Nai-Hua Chen, Ching-Tong Wu, Shu-Jin Chiu, and Chuang Tu, “Grey relation and customers' satisfaction for the cable TV industry of the Chang-Hua area in Taiwan”, 2008應用統計學術研討會 Taipei, Taiwan. May 30, 2008.
7. Nai-Hua Chen, Sherrie Wei, Ya-Wen Hung, and Chuang Tu, “A study of willingness to pay for sport wear with Taiwan brand based on self-organizing maps, International conference on business management and economics”, Erzurum, Turkey. January 26~28, 2008.
8. Nai-Hua Chen, Sherrie Wei, Ya-Wen Hung, and Chuang Tu, “Willingness to pay for locally branded sportswear in Taiwan”, 2007 Asian Pacific Management Conference APMC, Melbourne, Australia, November 18~20, 2007.
9. 陳乃華,林盛萱,洪雅雯,杜壯,”登山活動族群對機能性紡織品需求與滿意度調查”, 2007兩岸中小企業經營與管理學術研討會June 22, 2007
10. Ya-Wen Hung , Sherrie Wei , Nai-Hua Chen, Chuang Tu, “Product development in sport wear for ecotourists- The case of mountain hikers in Taiwan”, 2007 International Conference of Market Development and Investment Strategies, March 12~13, 2007.
11. Nai-Hua Chen, “Measuring Value at Risk by Copulas”, 2006年科技與管理學術研討會November 24, 2006.
|
|
計劃
|
|
青年資訊志工團隊計畫,教育部,(97.1.1~
彰化縣政府—提昇有線電視收視品質論壇(96.7.1-96.9.30)
紡織綜合研究所─登山活動族群對機能性紡織品行銷研究調查(95.10-96.3)
|